Because retailers receive the lion’s share of job applications and resumes from younger workers, including high school students, college students, and fresh graduates at both levels, it’s valuable to keep your hiring practices aligned with the best new techniques. Surprisingly, near field communication NFC technology and Quick Response codes have both been making an appearance in the world of hiring, particularly in retail.
- Give Your Resume Zip With This Code: Professionals in the world of HR and reputation management are starting to recommend to clients that they use a Quick Response code as part of their resume. The code can lead a reader to their online portfolio, or be used on a business card to present a more traditional resume.
- Why Having a QR Code on Your Resume Can Help You Stand Out: Here’s another recent piece from Business Insider, advising job seekers that using a QR code in this way makes them “appear wildly tech-savvy and willing to embrace a future where technology reigns,” especially valuable for older workers.
Retailers Can Streamline Their Hiring Practices With QR: A Few Tips
You don’t need to be a near field communication company, or even have business relationships with near field communication companies, in order to make the most of this hiring trend. Generally speaking, your goal when you hire for retail is to minimize time spent on the process while still getting the best hire for the job. How do you use the Quick Response revolution to help you do that?
Try these ideas:
Ask Where They Got the Code: Since you can be fairly sure a young professional doesn’t have a long history with QR, it’s a good idea to inquire about how they generated the code and where they got the idea. Did they use an online QR code generator? Did they work with a career professional? Perhaps they were inspired by a trade magazine?
Scan the Code in Their Presence: While it’s typically helpful to review a resume in detail before interviewing a candidate, whipping out your near field communication reader and checking the code during the interview is one way to gauge not only the candidate’s technical abilities, but how he or she responds to pressure and the unexpected.
Critique Their Use of the Technology: Using a QR code incorrectly is worse than not having one, so be aware of how well the applicant has leveraged the technology. Is the site you end up at friendly to your mobile device? If there are any design errors, does the interviewee take constructive criticism well? Never take anything at face value!
Ask Them How They See NFC and QR: Knowledge of Quick Response codes is a great asset for the marketing, PR or web sides of the business. Asking about these areas might give you a better idea where the candidate’s true strengths lie. There’s a general belief that the way to get started in retail is through a sales position, so watch for people who aren’t leveraging their core talents the way they could be.